A Very Special Announcement: I’m Writing a Book With Hay House!

A Very Special Announcement: I'm Writing a Book With Hay House!

I’ve spent the first half of this year slowing down—way down. After working for what seemed like almost every waking hour in the last half of 2015, I knew I needed to scale back some of my client work and schedule a little more time for myself. I had two plans for what I wanted to do with those extra hours. First, I wanted to get outside and explore more of this island with the people I love; people who had been so excited for me to move back to Victoria, and waited patiently for me to stop working around the clock. The second thing I wanted to do was finish writing my book proposal—and that goal was a little scarier, because it came with so many unknowns.

I didn’t know how to begin the writing process. I didn’t know how to balance the actual storytelling with the descriptions of what each chapter was going to include. I didn’t know how to write an overview. And I knew things like my audience, my marketing ideas (a podcast to go with it!) and my book launch plans. But I didn’t know if taking a step back from my client work and earning less money for a few months to finish writing it all down was going to be worth it. At the end of the day, I didn’t know if any publisher was going to like my idea. I only knew I would regret not taking the time to finish writing my proposal and, with the help of my incredible agent, put it out into the world.

As you can imagine, based on the title of this post, all the work paid off. A publisher did love my idea—and now I am officially writing a book!

The Book

Currently titled The Year of Less (as I know things can always change before you publish), the timeline of the book is the first year of the shopping ban when I also got rid of 70% of my belongings. But the chapters are filled with so much more than just a list of what I was or wasn’t buying. In this self-help memoir, you’ll find stories more personal than anything I’ve published on this blog, as I share what I’ve learned from my experiments with consuming less of everything over the years. From giving up alcohol, to becoming a more mindful eater, to spending less time online and, of course, not shopping. I’m passionate about constantly trying to be a more conscious consumer and guiding others to do the same.

Here is the official book deal announcement from Publishers Marketplace:

Cait Flanders’ THE YEAR OF LESS, about the popular personal finance blogger’s year-long shopping ban experiment, with lessons for readers on how to consume less of everything, from food and alcohol to media and material goods, pitched as Marie Kondo meets Sarah Hepola, to Patty Gift at Hay House by Lucinda Blumenfeld at Lucinda Literary (World).

As I was working on the proposal, I looked over all the stories and lessons I would be sharing, and realized there is one thing I know for sure: whenever you’re thinking of consuming more of something, you need to figure out what part of you or your life feels like it is lacking—and do whatever it takes to fix that instead. The best answer is never to consume more. It’s to simplify, strip things away and figure out what’s really going on. I took the risk of cutting back on my work so I could write the proposal for this book because I believe this lesson is so important. And I wouldn’t be able to share this message with the world, if it weren’t for the people who believed in it too.

The Dream-Making Team

First, I have to thank my friend Chris Bailey for connecting me with his (our) literary agent, Lucinda Blumenfeld, and for always being a text away whenever I had a question about the proposal for his book, The Productivity Project. (Aside from Lucinda and publishers, Chris is also the only other person who has read my proposal!) If you want to go the traditional publishing route, you need an agent who believes in you and who will push you to do your best work, and that’s what Lucinda did for me. I honestly don’t know what my book proposal would look like today, if it weren’t for her. I feel so lucky to have both Chris and Lucinda in my corner.

And, of course, the proposal is only becoming an actual book because a publisher wants to make it so… and I am thrilled to announce I’ll be joining the list of authors at Hay House! Hay House was launched by Louise Hay herself and is a leading publisher in the self-help space. They have brought book ideas to life with some of the most incredible women I follow online, including Kris Carr, Gabrielle Bernstein, Gala Darling, Katie Dalebout and so many more. Since accepting their offer, I’ve been learning even more about them, and knew it was meant to be when I read this philosophy on the Hay House website:

“By changing just one thought, you can improve the quality of your life.”

I can’t imagine a more fitting partnership. <3

The Best Birthday Gift

I’m calling my little team of Chris, Lucinda and Patty (my editor who shares a birthday with me—kismet!) the dream-makers, because that’s exactly what they’ve done—made one of my lifelong dreams come true. On July 6th, I was driving down an empty road, minutes from entering an area with no cell service, when my phone rang. It was Lucinda, so I pulled over before I entered a dead zone and answered the call. She had good news—the best news—to which I said “yes! Let’s do it!”. Then I thanked her for everything she had done to help me, and quietly shed a few happy tears in the car, before carrying on my way. It was the last day of being 30, and the best birthday gift I could have asked for.

I’ve been sitting on this news for two weeks now, not because I haven’t been excited about it, but because it still doesn’t seem real. I’ve even been scared to tell all my friends, in case it doesn’t work out, or I wake up and discover I made the whole thing up. It reminds me of that feeling you get when you realize you’re truly happy or in love, and you want to savour it a little longer before letting anyone in on your secret. You’re scared that by announcing it, it’ll lose some of its sparkle or you’ll somehow jinx it and it’ll all disappear. I think this is what it feels like when a dream comes true. Since I was the little bleach blonde version of myself who spent every weekend at the library picking out a stack of books to bring home for the week, I have dreamt of seeing my name on one of them. Next year, that will be a reality.

I can’t share many more details about the book just yet, except that I have to write it (in 6 months!) and it will come out sometime in 2017. For now, I just want to say thank you to all of you for being part of this community, supporting me throughout my journey and encouraging me to keep writing. You are the most important people on this dream-making team, and I know I wouldn’t be in this position without you. Thank you, thank you, thank you.

Let’s savour this news for a few more days… and then I have a feeling life is going to pick up speed again. It’s going to be a great year. :)



  • WOW This is SO exciting!!! I am truly happy for you!! Congrats! I just can’t wait to have it in my hands! Will it have a Kindle edition? Can I preorder?

    • Thank you so much, Daniel! It will be available as an e-book, yes. And I’ll be sure to share details about how to pre-order, when we get to that stage! :)

  • Congratulations! Your hard work has paid off. Remember when the task of writing seems monumental how incredibly far you have already come. I can’t wait to read your personal realizations and witness your journey in a different form (than what you’ve already shared on this blog). Super excited for you!

    • Thanks, Courtney! Yes, it’s funny – after tackling the proposal (nearly 1/3 of the size of a book), I’m confident I can write the book. It’ll still take the full 6 months, I’m sure, but I know I can do it. Appreciate the kind words of advice!

  • Huge congratulations Cait from a long time follower! I hope that you reach a lot of people with your book! I have loved reading about your journey over the years and seeing all of the positive changes in your life, it gives me something to aspire to and raises my consciousness in my own life.

    • Thank you so much, Chelsea! I’m excited to be able to share even more in the book :)

  • Sincerest congratulations from me too, Cait. I have no doubt, like every other challenge that you’ve taken on and conquered over the years, that you will hit this one out of the park and publish a really great book, which I shall eagerly look forward to reading. I’m proud of you, buddy!

  • Couldn’t be more excited for you Cait, or to be in your corner! Congratulations—you deserve it!!

  • Oh wow that’s exciting! Does that mean you’ll speak at the Hay House Summit soon? My wife and I have been listening to the summit talks for a couple of years now.

    Congrats!!!

    • I don’t know! But that would be an amazing opportunity, wouldn’t it!? So cool to know you listen! :)

  • Congrats Cait!
    I can’t wait to read it, and then buy a bunch of copies and share them with friends.
    You are amazing, your work is always amazing, and I know your book will be too!
    Best of luck :D
    Dayle

    • You are the best, Dayle! I don’t know what I’d do without your support :) thank you, thank you, thank you again! <3

  • Congrats, Cait! This is such great news. I look forward to reading it when it’s published next year. You’re an inspiration in so many ways!

  • Congratulations Cait!!! So, so, so happy for you! I am looking forward to purchasing my autographed copy when it comes out! 😉 I am sure it will be very inspirational to many people, myself included.

    • Hehe, I’ll make sure I send you a signed copy, Shelly! Thanks for always being so supportive. I sincerely appreciate it :)

  • AHHHH!!! So exciting! We’re also announcement twins :). I can’t wait to read your book and get inspired even more than I already have by you. Your writing has been the reason I purged so much of my closet already, and I know I’ll end up wanting to go on a shopping ban next!

    • Thank you so much, Lindsey! I’m really excited to have the opportunity to reach more people and bring more awareness to the ideas in the book. :)

  • I am SOOOOO excited we can talk about this out loud!!! I would love to say I am surprised…but I’m not. You’ve always had this in you, your entrepreneurial spirit, drive and dedication to this project is one worth noting. Way to go roomie!!!

  • Congratulations! I came upon your blog a little late, but have been savoring your posts for the past few months. I have been on the downsizing journey for 5 years. Downsizing all of our stuff and space 3 times from 1800 sq. ft. to finally 630 sq. ft. Trying to purge a little more lately and it gets harder when you get down to the good stuff that you thought you really wanted and/or needed and have to ask the question, why do I want or think I need this? Your posts on less media etc. is what i am working at right now too. Anyway, I love your details and your story and am excited for you about your book deal!

    • Thanks, Melissa! I can totally relate to where you’re at in your downsizing journey. Is there a reason you’re continuing to get rid of things? Do you really need to? That’s a question I ask myself sometimes. :)

  • I’m so, so excited for you, Cait. Huge congrats! Having my name on a book has always been a goal of mine, too, so I can understand a tiny bit of what you must be feeling. What a wonderful way to culminate your shopping ban, and to celebrate your journey to minimalism and a more mindful life generally. Can’t wait to read your first book (you know, because you’ll have lots of them!) next year!

    • Ahhhh, thank you so much, friend! Now wouldn’t THAT be the dream? Multiple books… I won’t get ahead of myself, hehe, but maybe that will be the next goal. ;)

  • Congratulations! Can’t wait to read it! I am finding the Mindful Budgeting book to be very helpful to me. Will you make another for 2017?

    • That’s the plan, Mel! We’re designing it and working with a new print shop, as we speak. :)

  • There is no one more talented or deserving than you. I can’t wait to buy a copy to have autographed. Honored to call you my friend.

  • Congratulations Cait! I have been loving your blog for a while now, so naturally I cannot wait to read your book!

  • Congrats!!! Total inspiration that I need to aim for lofty goals, amazing things can happen! Can’t wait to read it!

  • Congratulations! I have been following your blog for some time now and use your Mindful Budgeting planner daily. A few weeks ago I decided to start reading all of your BoaB/Cait Flanders posts from the beginning (I am just about to start 2015), and have found your journey fascinating and inspirational. I cannot wait to read your book and wish you very deserved success.

    • Thanks, Ally! And oh my gosh, you’re reading the whole thing! Personally, I’ve enjoyed 2014-today the most. Can you tell? :)

  • I can’t wait to read it! I’ve been following the blog for a long, long time, so it will be nice to be able to have a real copy in my hands :) Congratulations!

    • Oh my gosh, you’re right, Rebekah – it’s going to be in our HANDS! Ahhh, I can’t wait :) thank you!

  • Wow!! Wow, wow, wow!! SO excited for you, Cait. I’ll be honest, I mostly lurk on your site, but when I saw the ‘headline’ today, I had to comment. Congratulations! What an amazing cherry on the top of your already long list of accomplishments. A few things you’ve said here have really struck a chord with me, so I’m really looking forward to reading it. x

    • Thank you so much, Annie! And I’m glad you finally commented. Do it anytime! Always loving chatting here :)

  • I am so proud and happy you are excited Cait, I look forward to reading your story. Peter

  • Wout! Wout! That’s awesome! I don’t usually buy books (I absolutely love reading, but I get them at the public library), but you can be sure yours will make the cut!

    • Oh my gosh, that is so sweet of you to say, Isabelle! Thank you, thank you, thank you! <3

  • Wow! This is huge! I never had a doubt that you would land a book deal one day. I want to pre-order too!

  • Congratulations!
    I am so excited for your dream to come true!
    I will, along with many others, be looking for your final product in 2017 😊

  • Your words brought tears to my eyes. I felt your excitement and trepidation at a dream coming true. I’ve been quietly following your story for a while now and made some changes in my life because of it. It actually feels good to go out now and not shop! To come home empty handed. It’s made me want to live simpler, to live with more respect and intention. Thank you for putting yourself out there, in the chasm of the internests. Your words have helped me and obviously others. And of course a wholehearted congratulations on the book deal! You’re about to help so many more.

    • Thank you so much, Merina – for the congrats and for sharing how you’ve changed your life recently. :) <3

  • What a wonderful achievement for such an accomplished goal achiever! Just think of what you may learn about writing marketing copy once you finish your manuscript! ;-)

  • Hi Cait, I just wanted to tell you that I like reading your posts coz they are realistic honest and to the point. Although I am not a minimalist but I just want to reach my goals faster through minimalism and shopping ban, now you have become an inspiration for success and a model to follow, congrat’s and many success ahead hopefully!!! you know, once I start reading your posts, I can’t stop till i finish it all! :)

    • I’m so grateful I can be a source of inspiration, Nadia, and thank you for the congrats! Means a lot :)

  • Congratulations! That’s great news and I can’t wait to read it. Happy writing!! I look forward to reading more of your great writing.

  • Congratulations. Hay House too. I can’t wait until I’m able to read this. So very happy for you.

  • Congratulations! Looking forward to reading your book — I’m sure it’ll be an inspiration!

  • Congratulations! This is so exciting and I am super happy for you. You have inspired so many people – myself included – and I wish you the very best on everything you do. xo

  • Well done Cait!

    I hope the book writing is going well. I’ll be in Victoria for the next 3 weeks. If you feel like sharing book writing/publicity strategies, I’m game.

    Cheers,
    Andrew Hallam
    Author, Millionaire Teacher (Wiley 2011, 2017)

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